In today’s digital era, buying term insurance online is not only easy and convenient but also empowers consumers to make informed decisions. A term insurance plan provides financial protection to your family in case of your untimely demise, ensuring their needs are taken care of even in your absence.
However, with dozens of insurers and hundreds of plan variants available, choosing the best term insurance plan can be overwhelming. This comprehensive guide will walk you through how to compare and select the best term insurance plan online.
1. What is Term Insurance?
Term insurance is a pure life insurance product that offers financial coverage for a specified period (term). If the policyholder passes away during the policy term, the nominee receives the sum assured.
Key features:
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High coverage at low premiums
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No maturity benefit (unless return of premium is chosen)
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Customizable with riders like critical illness, accidental death, etc.
2. Why Buy Term Insurance Online?
✅ Lower Premiums
Online term plans have fewer intermediaries, resulting in cost savings that are passed on to the policyholder.
✅ Convenience
Compare policies, calculate premiums, and purchase—all from the comfort of your home.
✅ Transparency
All features, terms, and conditions are clearly displayed, allowing for easy comparisons.
✅ Instant Access to Reviews and Ratings
You can read customer reviews, claim settlement experiences, and expert opinions online.
3. Steps to Compare Term Insurance Plans Online
Step 1: Assess Your Coverage Needs
Determine how much sum assured you need. A good rule of thumb is:
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10–20 times your annual income, or
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Based on Human Life Value (HLV) which includes future expenses, liabilities, and goals.
Step 2: Choose the Right Policy Term
Select a term that covers your key financial responsibilities—typically until your retirement age or until your dependents are financially independent.
Step 3: Use Online Comparison Tools
Websites like Policybazaar, Coverfox, and insurance aggregator platforms allow you to:
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Compare plans from different insurers
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View premiums, benefits, and riders side by side
Step 4: Evaluate Claim Settlement Ratio (CSR)
A higher CSR indicates the insurer is more likely to settle claims. Look for insurers with a CSR above 95%, published annually by IRDAI.
Step 5: Analyze Premium vs. Benefit
Don’t choose the cheapest plan blindly. Balance premium affordability with essential features, add-ons, and insurer reputation.
4. Key Parameters to Compare
Criteria | Why It Matters |
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Sum Assured Options | Higher coverage ensures better financial safety |
Claim Settlement Ratio | Indicates insurer reliability |
Premium Amount | Choose affordability with necessary benefits |
Policy Term | Must match your financial goals timeline |
Riders/Add-ons | Enhance coverage for specific risks |
Payout Options | Lump sum, monthly income, or staggered payouts |
Medical Tests Required | Affects underwriting and premium amounts |
Premium Payment Flexibility | Yearly, half-yearly, quarterly, or monthly |
5. Understand Term Insurance Riders
Riders are add-ons that enhance your basic term insurance coverage. Popular riders include:
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Critical Illness Rider: Pays a lump sum on diagnosis of major illnesses.
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Accidental Death Benefit Rider: Extra payout if death is due to an accident.
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Waiver of Premium Rider: Premiums are waived in case of disability or critical illness.
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Income Benefit Rider: Nominee receives regular income in addition to the sum assured.
Choose riders based on your lifestyle, family history, and financial obligations.
6. Explore Different Payout Options
Term plans now come with flexible death benefit payout options:
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Lump Sum: Full amount paid at once
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Monthly Income: Regular monthly payouts for a fixed period
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Combination: Part lump sum, part monthly income
Choose based on how your nominee might manage the funds best.
7. Read the Fine Print Carefully
Before finalizing your policy:
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Go through exclusions
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Understand free-look period
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Read about grace period and revival conditions
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Know the nomination and claim process
Many term plans exclude deaths due to suicide within the first year, or have specific conditions for certain causes of death.
8. Compare Customer Service and Digital Access
Good customer service is crucial in emergencies.
Check for:
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24×7 helpline availability
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Online policy tracking and servicing
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Easy claim intimation and documentation process
Also, verify the insurer’s app ratings or web interface quality for ongoing servicing.
9. Check for Return of Premium Option
Some term plans offer a Return of Premium (ROP) feature. If you outlive the policy, the insurer returns all paid premiums (excluding taxes).
While ROP increases premium cost, it may be appealing for those looking for something back from the policy.
10. Review and Finalize
Once you’ve compared all important factors:
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Shortlist 2–3 plans
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Read customer reviews and expert ratings
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Choose the one that balances cost, coverage, and trustworthiness
11. Submit Proposal and Buy Online
After choosing your plan:
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Fill the online proposal form accurately
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Disclose all personal and health-related information
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Undergo required medical tests (if any)
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Upload documents like ID, address proof, and income proof
Payment can usually be made via net banking, credit card, or UPI.
12. Post-Purchase Steps
After purchasing:
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Save policy documents safely (both physical and digital copies)
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Inform your nominee about the policy
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Set reminders for premium payment dates
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Review your plan every 2–3 years or with major life changes (marriage, kids, etc.)
13. Common Mistakes to Avoid
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Underestimating coverage needs
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Not disclosing medical conditions
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Choosing based only on price
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Ignoring riders that may be crucial
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Delaying purchase until later in life
Start early—premiums are lower and health conditions are fewer when you’re younger.
14. Top Term Insurance Plans in India (2025)
Here are a few plans frequently rated highly (subject to updates and personal eligibility):
Insurer | Plan Name | Claim Settlement Ratio |
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LIC of India | LIC Tech Term | 98.5% |
HDFC Life | Click 2 Protect Super | 99.39% |
ICICI Prudential | iProtect Smart | 97.82% |
Max Life | Smart Secure Plus | 99.51% |
Tata AIA | Sampoorna Raksha Supreme | 99.01% |
Note: Always verify with the latest IRDAI report and insurer websites.
Conclusion
Choosing the best term insurance plan online doesn’t have to be difficult if you follow a structured approach. Start with understanding your financial needs, compare key features using trusted tools, evaluate riders and payout options, and choose a plan backed by a reliable insurer.
Buying term insurance is a major step in financial planning, and doing it online helps you save both time and money—while keeping your loved ones secure.